Would you annonomously share your location in Swarmly to make it useful? Trust it? care? What do you think possible business models come out of this? Only young demographics? Anyone try Waze and finding it works? Okay sharing your location then? Same for Yelp! Is it real, does the crowd really know what you like, is it dumbing down or bringing new opportunities?

I was reading this article: Swarmly Debuts Its ‘Waze For People’ On iOS — Know Where Is Hot Or Not, Right Now on Techcrunch.com as well as the article How Yelp Scores Make Or Break Restaurants on Gizmodo.com and thinking about how we continuously improve our lives by trusting the crowd but also trusting big companies and in the morality of society. There are. Still bad apples and will the crowd defeat them too.
What areas of history do you see similar comparisons? Operating mechanisms of government that might apply?